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A review is a critical evaluation of
a product that offers clear advice and comment about its suitability.
It should cover what is good or bad about the item in a balanced and
informed way.
Reviews serve two purposes: they help
a prospective buyer to make a good choice; and they serve to publicise
an item on behalf of the seller to an interested audience.
While reviews are a personal viewpoint,
they must not be used to defame a person or product.
A good review will contain:
- A summary of the item and
what it is supposed to be/do.
- At which consumer(s) the item
is aimed.
- Details about the purchase
price of the product and who has written/published/manufactured it.
- Personal comment on whether
it achieves its intended purpose, with both positive and negative aspects
included.
- A final summary and recommendation
on whether it is suitable for purchase, and by whom.
The review should leave the reader in
no doubt as to whether it is worth purchasing the product.
Back to Guidelines for Contributors
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